The Beginnings of Business

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Starting a business is a big undertaking and the fact is that most fail within the first year. Here are some of the crucial steps to think about in the very early days:

Market Validation

It almost goes without saying, but the key starting point for creating a business is an idea. However, not all good ideas become good businesses. You must ask yourself, is there a market for this idea? The tried and tested way to find this out is research. Not only do you need to know if a market exists, you need to work out what type of marketing, pricing and business model will best attract your target customers.